This best selling book now in 8th edition was written by The 7 Virtues founder, Barb Stegemann. She wrote this book originally to empower women to harness their buying power and voting power to reverse issues of war and poverty. The book has empowered women to run for office, launch social enterprises and end bullying. Drawing from the stoic wisdom of the great philosophers, The 7 Virtues fragrance collection is literally the thesis rising up out of the book. Harness our buying power and voting power to end war and poverty.